The MapleViews platform

Unique benefits well beyond typical mapping software

MapleViews combines a powerful set of location planning tools with professional services executed, an optimal modern enterprise platform design, your organizational data, integrated market databases, customization of the system to your brand and premium ongoing support to deliver complete capabilities typical of a successful large department serving the brand for many years. The system replaces large investments and multi-year efforts associated with specialized staffing, hardware, consultants, programming, data processing and system administration.

Platform advantage 01

Complete Tools for Development Planning & Decisions

Designed around the decisions that drive growth

MapleViews is a complete executive system used by some of the largest organizations and has been designed around the challenging tasks and decisions that growth leaders in the organization face regularly. Leaders have been using the content in MapleViews not only for core location selection and assessment needs they already held but as a guide to expand their use of the data, technologies and analytics for their roles. Listed here are the types of executive tasks that MapleViews directly supports.

  • Growth Planning
  • Available Markets Selection
  • Location Selection & Assessment
  • Network Realignment
  • Franchisee Development & Support
  • Competitor & Acquisition Assessment
  • Market Entry
  • New Concept Assessment
  • Process Refinement
  • Insights Discovery
  • Information Sharing
  • Marketing
Platform advantage 02

Professional Services Built-In

The analytical work behind the platform is part of the offering

Key services typically representing additional high-cost consulting projects are built into MapleViews before your subscription begins and included in the system fees. This includes extensive location analytics and modeling, hundreds of new location metrics, customer and territory intelligence development, location and territory selection, spatial database design, integration of your data with market data, new business intelligence dashboards, and further programmed customization of the system to your brand(s).

Professional location analytics services integrated into MapleViews
Platform advantage 03

Today’s Enterprise Platform Design

Enterprise-grade components, working as one system

MapleViews takes advantage of powerful industry leaders already devoting thousands of staff and decades of development for the data management, mapping, reporting, and server management of our system, resulting in huge benefits over other mapping systems. With leading AI tools and Cloud APIs further bolstering its capabilities can support teh largest multi-brand, global organizations across thousands of users with content customized to each brand, country and user category where needed.

MapleViews enterprise platform system design
Platform advantage 04

Delivered with the Data

Your market and organizational data, integrated before launch

Extensive third-party market data and all your organizational data related to your locations, territories, customers, franchisees and growth plans are fully integrated into the MapleViews database before your system launches. This includes a wide range of highly specialized spatial data processing, data enrichment, new location metrics development and transformations to present the data throughout the interfaces of the system in ways that are ready to directly support decisions.

Market Data

  • Demographics & Relevant Third-Party Market Data
  • Complementary Locations
  • Competitors
  • Businesses / Workers
  • Market Boundaries
  • Census Boundaries
  • ZIP / Postal Boundaries
  • Industry-Specific Areas

Your Data

  • Territories
  • Brand Locations
  • Franchisees, Leads
  • Customers
  • Growth Targets
MapleViews integrated data layers
Platform advantage 05

Customized to Your Brand(s)

A shared platform, adapted to the way your organization works

While our platform represents comprehensive ready-to-use, cross-industry tools and content, we recognize that ideal decision support presented by the system needs to be tailored to the specific brand for certain content. So we deliver the system after extensive additional programming to customize it for the key components listed here. Even different organizations within the same specific sub-industry can differ across these components and establish different internal processes and supporting reports. MapleViews is adapted to these needs prior to system launch.

  • Competitors
  • Preferred Co-Tenants
  • Target Demographics
  • Report Designs
  • Key Performance Drivers
  • Your Data
  • Your Branding
  • Campaign Targets
  • Your Processes
Platform advantage 06

Premium Support Included

Ongoing expertise and support—not just access to software

The MapleViews relationship continues well beyond implementation. Our service includes deployment assistance, training, technical support, data maintenance and ongoing analytical development, helping the platform remain relevant as the organization and its markets change.

Managed platform

Setup and ongoing management of the application, databases, servers and business intelligence environment.

Training and assistance

Organization-specific training, deployment consultation and responsive technical support.

Ongoing development

Support for special analyses, reports, requested changes and refinements to the system and its planning intelligence.

Regular refreshes

Updates to integrated market data and periodic refreshes of the analytical work behind the platform.

See MapleViews in action

Explore what better location decisions can look like.

Discuss your growth objectives, data and existing planning processes. We can show you how MapleViews could support your organization.